Starbird is planting its roots in Los Angeles with the first of many grand openings in 2022
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Fast food concept debuts in South Bay with exclusive menu offerings
February 09, 2022 // Franchising.com // Los Angeles, CA – Starbird today announced its entry into the Southern California market with the opening of its pop-up kitchen in the South Bay. This location officially marks Starbird’s eleventh location in the state and its first-ever debut in the greater Los Angeles area. The leading chicken concept that was founded in the Bay Area is offering a limited menu that will be available from 10:30 a.m. until menu items run out each day. In anticipation of the brand’s rapid expansion in West Los Angeles in 2022, the exclusive South Bay menu trial will feature a sampling of Starbird fan favorites before the brand’s other locations open in Southern California.
Known for its crispy, handmade chicken, bold flavors and chef-led innovation, Starbird delivers an unparalleled guest experience paired with an optimized menu and technology solutions to meet consumers’ growing needs for convenience and convenience. ‘accessibility. The brand’s chicken is never raised with antibiotics, is individually hand-breaded in a secret blend of gluten-free flours and spices, and is served with one of Starbird’s nine savory house sauces. South Bay customers will now be able to try the featured menu items that have become a staple in Northern California, including crispy tenders, hand-chopped salads, wings with a choice of house flavors, sandwiches served on home-baked rolls, and more. As part of South Bay’s exclusive menu trial, customers will also be able to try Starbird’s Szechuan Hot Sandwich which will be available from March for a limited time only. Starbird also offers a suite of virtual brands under the Starbird name, available for digital order, including Starbird Wings, Starbird Salads and the brand’s new plant-based vegetarian concept, Gardenbird.
“One of our biggest motivators for Starbird is to improve the guest experience through quality food and guest experience,” said Aaron Noveshen, Founder and CEO of Starbird. “Our bold flavors and unique menu options have literally swept away our current customers and are part of the reason Starbird has been such a hit in Northern California. We believe the brand’s technological convenience and expansive menu of crispy feel-good chicken, plant-based vegetarian alternatives and flavors will also resonate with our new customers in Southern California.
Starbird’s pop-up kitchen in the South Bay will offer contactless delivery and pickup through its website, mobile app, and various third-party delivery partners. The new Pop up kitchen will be open for delivery Monday to Saturday from 10:30 a.m. to 10 p.m. and Sunday from 10:30 a.m. to 9 p.m.
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