Spectrum Analysis Australia Wins Franchise Council of Australia’s Supplier of the Year Excellence in Franchising Awards


Peter Buckingham, Co-Founder and Managing Director, said: “We have attended the FCA National Franchise Convention and Awards every year, across Australia, since 1999. We have even been finalists three times. But this year, via an online ceremony, we won the national “Supplier of the year” award. We are more than happy even though we don’t have the trophy yet. “

The Franchise Council of Australia website states: “This award recognizes excellence in suppliers who contribute to the franchise industry and help clients (franchise organizations) in the industry achieve their goals.

Buckingham says: “The past year has been very difficult for some franchises and for others it could be seen as a time of adjustment and big profit. At Spectrum Analysis Australia, we have adjusted our offerings to meet the changing needs of the franchise industry, but we have also diversified our offering into the education sector and are now helping schools, colleges and universities to use facts. and data to make more effective decisions in the short and long term. “

A Certified Franchise Officer (CFE) and longtime member of the FCA, Buckingham believes the franchise industry has found ways to thrive under difficult circumstances and that many of the lessons that apply to franchising could also be used in other industries.

“I would like to see more companies base their decisions on accurate information, careful analysis and insightful reports rather than anecdotal observations and personal opinions. Throughout COVID-19, all levels of government have said they need to use data to make decisions. In a modern world that is so focused on the future, I’m surprised that so many companies still don’t use verifiable quantitative data from trusted sources for strategic planning, marketing analysis, and financial decision-making. online tools tailored to individual clients with all privacy methods in place. “

While Spectrum Analysis Australia is very pleased to be recognized more formally, they would like to take this opportunity to publicly thank the FCA for persisting with an online version of the awards in 2021, their own dedicated and dedicated team of analysts from geographic information systems. , Chief Data Scientist and other professionals, their wide range of valuable clients in different industries and their loyal partners.

“The FCA Awards are a great opportunity to showcase the top performers in the franchise industry and on behalf of Spectrum Analysis Australia we would like to thank everyone involved. It was also wonderful to see several of our customers win awards, including the winner of the Australian Franchisor of the Year award, Rapid Tune Automotive Services, ”said Buckingham.

Award details

Spectrum analysis Australia
Co-founded by Peter Buckingham in Melbourne in 1996, Spectrum Analysis Australia Pty Ltd offers geodemographic modeling and analysis based on verifiable data and statistics for site selection, territory planning, marketing strategy, business forecasting and executive level decision making for demanding clients across Australia. and the world.

Media contact
Peter Buckingham, Managing Director
+61 411 604 921
[email protected]
Spectrum Analysis Australia Pty Ltd

Suite 6, 407 Canterbury Road, Surrey Hills, Melbourne, Victoria, Australia 3127

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